Adding Contextual Targeting to Your Advertising Playbook
Contextual targeting has been around for decades, but it’s experiencing a resurgence—and for good reason. With the changing tides of data privacy, contextual targeting is an effective option for [...]
Leveling Up Your OOH Efforts With Programmatic DOOH
The Growth of pDOOH Out-of-home advertising has been around for centuries. As technology has evolved, new solutions have arisen and capabilities expanded. Digital out-of-home, or DOOH, allowed [...]
OTT Advertising & Purchasing: Connecting the Dots for CTV Media Buying
The State of OTT Gone are the days when Americans only had network and cable channels to choose from when deciding what to watch. Today, anyone with an internet connection can access [...]
Account Manager
Job Description This role is responsible for managing client relationships and coordinating programmatic digital media campaigns from start to finish. The account manager works with management, [...]
Programmatic Media Buyer
Job Description The Programmatic Media Buyer is responsible for executing, managing and optimizing cross-device programmatic media campaigns. This role entails working with an account team and [...]